Category: Strategy

Marketing Strategy and Planning – Many small to medium sized businesses face a common struggle; a balancing act of plans, strategies, departments and decisions. All of the elements are present, all of the gears in working condition, but business isn’t exactly booming at the pace it had anticipated or forecasted for. What exactly does this growth and sustainability require? In … Read More

Necessary Mind shift – “One of the criticisms we would have of some of our colleagues who have studied strategy (and some consultants who advice on strategy) is assuming that once you design strategy, it gets executed. They don’t look inside the process and realize that it’s much more complicated.”
– Joseph Bowler, Professor of Business Administration, Harvard Business School… Read More